CARBON FOOTPRINT & SEASONALITY
Clean and with style both in look and in our conscience is what we strive for. We’ve heard the sentence ‘Less is More’ said a thousand times, but it really is true.
Our goal is to find that perfect balance between producing a good quality product which is fashionable and staying true to our moral compass.
There is never any need to compromise, especially when we keep the process clean, transparent and simple. By limiting our collection to it’s essence, we are able to put the right amount of focus and thought in to each part of the production and all the way to the customer’s wardrobe.
The whole cycle from production, transport, packaging and all the way to the fabric touching your skin should cause as little stress as possible.
Our mission is to create underwear that is beautiful yet comfortable and will have longevity, so that you won't have to throw out your favourite garment every few months to stay chic.
WORON is vegan, cruelty free and a slow fashion brand.
We use plant based fabrics, not only because they are great for your skin, but also because it is important for us, that no animals are being hurt in the process of the making of our products; so you will not find any leather, wool, silk etc. in our collections.
Soft, luxurious and one of the most environmentally sustainable options available.
Every underwear garment is sewn from this sustainably sourced fabric called Lenzing Modal, which is a fine, smooth fiber made from beech wood. The Lenzing fiber is produced in Europe, so we keep each step as close to 'home' as possible.
Our modal is created by turning the wood into pulp, extracting the fiber and then reconstituting the fiber so that it can be spun into fabric. The beech wood used in our Modal production is from sustainable forestry plantations growing native trees. Full integration at the Lenzing site makes it possible to produce the fibres in a CO2 neutral way.
The fabric is cool to the touch and very absorbent, meaning less waste of water.
Furthermore, the fabric is more resistant to shrinkage, fading and graying than cotton, thereby extending its lifespan. It is just great for underwear because it is both super soft (has a silky touch) that gives that luxurious feel that we are aiming for. It is also a fabric that is irritation free and naturally prevents the growth of bacteria.
Our luxurious wash bags are made of a durable 100% organic cotton.
Our Organic textiles are grown in controlled settings with no pesticides, herbicides, or other chemicals. Only natural fertilisers are used and the soil and water are monitored.
Unlike conventional cotton, which is seriously damaging to the environment, our certified organic cotton is farmed naturally.
MANUFACTURING & MAKERS
At the core of everything we do at Woron is a strong respect for the people we work with, and the environment we work within. We are well aware of the reputation of the fashion industry and strive to promote positive change.
We mainly work with a family owned factory in Hungary. The factory is ÖkoTex certified and until recently it was also GOTS certified (but due to a lack of demand, it was to costly for them to keep the certification, but they have managed to keep working under the same clean and strict regulations).
Hungary has very strict working regulations both in terms of minimum wages and working standards. Basically, the working regulations that are being dictated by the state, are quite similar to the ones that are applicable in Germany and in most of the West and North European countries.
Along with this, the owners have also made strict rules when it comes to the working hours. Nobody can be forced to work additional hours even in really busy periods. And in busy periods the workers can sign up for additional shifts where they get a higher salary etc. The factory offer their workers higher wages than the standard minimum wage (5-20% higher depending on the position, demand etc.).
Furthermore, the factory is pretty much only run by women, employing mainly women and they offer some additional benefits for working mothers.
Recently we have started to work with a smaller Indian based manufacturer. We only produce our ‘add-on’ products here. We do this because the 100% Organic Cotton that we use for the making of our luxurious wash bags originates from India, both in order to reduce the transportation etc. and in order to support the local business that the fibers originate from. We have chosen to cooperate with a family owned business, that works under and supports the local development of sustainable practices in the small Indian village that they are situated in.
WRAPPING AND PAKGING OF ORDERS
Online orders are being packed in a box made of recycled paper. And when buying a underwear set you you will find our signature wash bag enclosed in the box. This bag is made of 100% organic cotton and will take x-tra good care of your lingerie when machine washing. Furthermore, the additional wrapping paper, postcard and stickers are also made of recycled paper.